Case study

PaySend

UI design for international money transfer service

Client

Paysend

Sector

FInance

Country

UK

Services

UI Design

Technology

Figma

Delivery

35 days

Background

PaySend is a service that allows you to instantly transfer money anywhere in the world. Before launching the new product, the company conducted numerous qualitative and quantitative studies on its audience and hired Snipp to design it. Snipp's goal was to increase first-time conversion rates by at least two times compared to current numbers.

Approach

Fintech product design should inspire confidence in users and tell a clear story about the service. Based on insights from Paysend's marketing department, Snipp designed 27 screens in Figma.

The results

The results of the first quarter after the release of the project show that the conversion rate for the first use has increased by 275%, which exceeds the KPI set at the beginning. The pleasant and understandable design of the platform pleases users and helps them to make instant money transfers all over the world.

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